Developing our Neighborhood Hero Brand
Society of the Cincinnati Cobra
The Society is an online/onsite community-building project uniting young adults, mentors and educators around the life lessons inspired by Ezzard Charles.
Building this “Society of the Cincinnati Cobra” will support the world’s first bronze interactive sculpture from Cincinnati Parks; a statue of Ezzard Charles, a West End native and professional boxer, former World Heavyweight Champion and lifelong humanitarian.
Activations unique to the Ezzard Charles statue include a mobile platform and programming embraced by the community. These activations will enhance the health, quality of life and wellness of Cincinnati’s historic West End neighborhood.
Our project, named the Society of the Cincinnati Cobra, will also support conservationism via maintenance of Laurel Park.
To create the first interactive bronze sculpture at Laurel Park, West End, Cincinnati, Ohio.
Developing the Brand #WeBelieveInEzz
We started diving into this brand a handful of years ago. Jason Snell starting working with Artworks, an award-winning non-profit organization that employs and trains local youth and talent to create art and community impact through a variety of programming, developing the “Legends Mural Series” Ezzard Charles had to be created.
After designing and illustrating the Ezzard Charles mural in Over-the-Rhine, Cincinnati, we started to work with artists Andrew Van Sickle, John Hebenstreit to start the thinking of the statue, the park and the creation of the experience. We built out the Ezz Team with writer Steve Ramos and artist and photographer Kailah Ware and started to build the Ezzard Charles / Society of the Cincinnati Cobra. Working closely with the Cincinnati Parks Foundation we have started to build out a campaign for fundraising and development moving into 2019, we hope to launch the project in its entirety 2019.
The First EzzFest at Laurel Park
As we continue to ramp up the Society/Interactive Sculpture project moving into 2019 we also helped the West End community build the first EzzFest at Laurel Park.