Fitz and the Tantrums “Handclap”
Hand illustrations with over 66 Million views on youtube
We teamed up with Fitz and the Tantrums to illustrate and animate their video "Handclap." Working closely with the producers, our good friend and fantastic creative Tuesday McGowan and of course, Fitz, we had a great time hand-animating backgrounds and having fun with color, shape and motion. Turn it up, and totally clap them hands. Given less than a week, we had to hand-illustrate the backgrounds for the video, 24fps - so lots of marks! Check it out on YouTube from Warner Brothers Fitz and the Tantrums “Handclap”
Working closely with the band and the director, we gathered a couple motion tests. The goal was to really push it. We started off by using the band’s body as the animated canvas - 12-24fps.